Amorepacific launches limited edition BTS | Amorepacific Lip Sleeping Mask Lip & Pop Edition
This second partnership celebrates 3 of BTS’ most popular releases: “Butter,” “Permission to Dance,” and “Dynamite” paired with 3 LANEIGE Lip Sleeping Mask flavors.
SEOUL, South Korea, Dec. 1, 2022 /PRNewswire/ — Amorepacific today announces a second collaboration with 21st century pop icons BTS, presenting together the limited-edition 3-piece BTS | Amorepacific Lip Sleeping Mask Lip & Pop Edition Set. This partnership follows on the heels of a successful limited-edition release last year. Once again featuring the iconic LANEIGE Lip Sleeping Mask formula, this new set comes with three flavors, including a never-seen-before “Butter” flavor and the return of the fan-favorite Peach Iced Tea.
Amorepacific and BTS collaborate to release limited-edition set featuring NEW “Butter” Lip Sleeping Mask flavor
The theme for this highly anticipated collaboration is ‘Love Your Lips, Feels Like POP!’, which takes its inspiration from several of BTS’ record-breaking hits including “Butter,” “Permission to Dance,” and “Dynamite.” The Lip Sleeping Mask Lip & Pop Edition packaging features an image of a turntable, and the Lip Sleeping Mask jars are a nod to artwork from BTS album jackets, making them highly coveted collectibles. The set includes three delicious scents inspired by BTS’ most popular songs: “Butter” – a brand new flavor that smells just like buttered popcorn and is inspired by their namesake hit record; Peach Iced Tea – a back-from-the-vault flavor that flew off shelves and is inspired by “Permission to Dance”; and the best-selling Sweet Candy to represent “Dynamite.” Lip Sleeping Mask, LANEIGE’s global best-seller, keeps lips supple and hydrated overnight for a smoother, plumper look.
Amorepacific will continue to develop dynamic new products, and the Lip Sleeping Mask Lip & Pop Edition promises to deliver on that promise once again to customers. The BTS | Amorepacific Lip Sleeping Mask Lip & Pop Edition Set will be available in Australia and New Zealand starting today, December 1 at Sephora and Adore Beauty.